Our client HDL connect standout individuals with businesses. They wanted a new Central London hub where their people can meet candidates.
Our idea was to insert six unique objects into a fairly conventional office space. Just like HDL's candidates, every object is unique; they provide different attributes and experiences. A meeting space, a quiet room, a call booth, storage, display and a breakout lounge. We are expanding each spaces' character through material change representing HDL's six sectors of work; construction, infrastructure, commodities, banking, investment and global markets. HDL's people are the connectors, they can meet, talk, work and play within these objects. We love finding creative opportunities in every challenge. Space is an extension of companies brand and our design narratives are what make all our projects look and feel unique. This project finishes later in the year, we will be sure to keep you in the loop on how it turns out.
But in the meantime we want you to consider, how does your space reflect your brand story?